Earned media and PR

I love the challenge of earning attention. Only if you’re genuinely creating ideas, stories and life changing revelations will you deserve to get millions of eyeballs on your content. Seeing 4 national daily newspapers each dedicate whole pages to a campaign is what we live for. It’s proof that there is a return on imagination, in spades, when you turn your guns to PR. And the clue is in the name - think about what will relate to your public. Think of them first and the results will follow. And media outlets will be only too pleased to be the conduit to that experience.

Painting on previous nav page: ‘The card sharp’ by George de La Tour, 1640.